Search Engine Marketing

News article search results: email marketing

Industry News provided by Momentum - Web marketing services for clients in London, Oxford, Reading, Milton Keynes, Bath, Bristol and the Thames Valley

Email marketing is "quality over quantity"

An email marketing expert has warned businesses to exercise caution when deciding how many emails to send to clients.

Thursday 14th of December 2006 05:17:11 PM

More information

Report advises on how to advertise to influencers

New research from DoubleClick Inc looks at how companies can target online marketing towards those that have the greatest impact on purchasing decisions through word of mouth.

Friday 15th of December 2006 05:27:32 PM

More information

Ad agencies "ill-suited" to online marketing say firms

Many businesses feel that traditional advertising agencies are "ill-suited" to providing them with online marketing solutions, a new survey from Sapient reveals.

Monday 18th of December 2006 04:58:59 PM

More information

Small businesses benefiting from "offline conversion"

A new survey has shed some light on how search engines can drive offline purchases.

Thursday 14th of December 2006 05:16:35 PM

More information

Smaller sites prime destinations for online marketing

Brands cannot afford to ignore smaller websites with less traffic when they are creating their online marketing strategies, a new report indicates.

Wednesday 13th of December 2006 05:12:48 PM

More information

Keyword prices see third quarter rise

The average price that online marketers paid for a keyword in search advertising rose in the third quarter of 2006, new figures show.

Thursday 7th of December 2006 04:24:55 PM

More information

Google AdWords customers test new radio ads service

Search engine giant Google is to branch out into US radio advertising.

Tuesday 12th of December 2006 05:06:10 PM

More information

Search engine marketing 'more effective combined with display ads'

Combining display adverts with search engine marketing produces more engaging and effective online advertising campaigns than when the two types are used separately, according to new research.

Wednesday 20th of December 2006 04:10:54 PM

More information