| << | February 2012 | |||||
| Sun | Mon | Tue | Wed | Thu | Fri | Sat |
| 1 | 2 | 3 | 4 | |||
| 5 | 6 | 7 | 8 | 9 | 10 | 11 |
| 12 | 13 | 14 | 15 | 16 | 17 | 18 |
| 19 | 20 | 21 | 22 | 23 | 24 | 25 |
| 26 | 27 | 28 | 29 | |||
- What is a 'call to action'?
A call to action is an advertising and marketing concept. It is a request or instruction to âdo - What is a Competitor Spotlight Survey?
The Competitor Spotlight survey is the first step Momentum take before undertaking any web project. - How do the different Momentum services work together?
A range of SEO services form the Momentum 4-step approach to beating your competitors and increasing
Email spam found to be more annoying than junk mail
Spam is now confirmed as the most intrusive, annoying and irritating form of mail marketing, according to recent study results.
The focus group study by Professors Moriko Morimoto and Susan Chang University of Georgia's journalism school said people found spam emails more objectionable than direct mail.
Mr Morimoto said it was easy to guess that spam was more annoying, but they wanted to know why.
The 119 college students asked about their objections confirmed that spam email made it harder to get legitimate emails and often contained objectionable and offensive material.
However, an interesting twist on the unsolicited emailing is that places that are actually interesting to the respondent are not objectionable.
Ms Chang thinks this could work effectively with companies who get email addresses legitimately.
"If you cultivate your relationship with consumers in some other venue and then extend that effort to e-mails, then spam can work,” she said.
© Adfero Ltd