FAQ
Glossary
- What is a 'call to action'?
A call to action is an advertising and marketing concept. It is a request or instruction to âdo - What is a Competitor Spotlight Survey?
The Competitor Spotlight survey is the first step Momentum take before undertaking any web project. - How do the different Momentum services work together?
A range of SEO services form the Momentum 4-step approach to beating your competitors and increasing
Metadata
If I optimise the metadata, will it put my site on the first page of Google?
Simply refining the metadata alone will not put your site on the first page of Google
Metadata
In the context of a web page, this is information about the page which is unseen by the user
What can optimised metadata do for my site?
At Momentum, we see the process of refining metadata as a worthwhile exercise for two reasons
What do I do with my site's metadata?
The three key metadata tags (title, description and keywords) are often wasted.
What is metadata?
In the context of a web page, this is information about the page which is unseen by the user, but is used by search engines and web browsers.
What should I look for in a content management system?
A content management system enables the site owner or administrator to modify the content of individual web pages, and also add new content with the minimum of effort.
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