FAQ
Glossary
- What is a 'call to action'?
A call to action is an advertising and marketing concept. It is a request or instruction to âdo - What is a Competitor Spotlight Survey?
The Competitor Spotlight survey is the first step Momentum take before undertaking any web project. - How do the different Momentum services work together?
A range of SEO services form the Momentum 4-step approach to beating your competitors and increasing
Pay per click
Pay per click describes an aspect of online advertising; a company can pay for advertising on another site on the basis that every time a visitor comes to their site via clicking on the advert, the advertiser will pay an amount. The person being paid can be the owner of the site hosting the adverts, or the search engine if the link appeared in the sponsored links section of a search result. (e.g. Google AdSense)