FAQ
Glossary
- What is a 'call to action'?
A call to action is an advertising and marketing concept. It is a request or instruction to âdo - What is a Competitor Spotlight Survey?
The Competitor Spotlight survey is the first step Momentum take before undertaking any web project. - How do the different Momentum services work together?
A range of SEO services form the Momentum 4-step approach to beating your competitors and increasing
If I optimise the metadata, will it put my site on the first page of Google?
Simply refining the metadata alone will not put your site on the first page of Google – no single SEO activity will do in the majority of industries. Depending on how competitive your industry is, and how well optimised your online competitors are, it may have a marginal effect.
However, when used in concert with content refinement, ensuring that the site structure is sound and then a systematic promotion of the site through link building and online PR, the refined metadata ensures that all of the other SEO techniques are as effective as possible.