- Social media and fund-raising One thousand points of “like” - The Economist
Social media and fund-raising One thousand points of “like” The Economist THE symmetry is - Comment is free on social media – find us, follow us, talk to us - The Guardian (blog)
The Guardian (blog) Comment is free on social media – find us, follow us, talk to us The Guardian - Small firms plan more social media investment - CorpComms Magazine
CorpComms Magazine Small firms plan more social media investment CorpComms Magazine More than half
- What is a 'call to action'?
A call to action is an advertising and marketing concept. It is a request or instruction to âdo - What is a Competitor Spotlight Survey?
The Competitor Spotlight survey is the first step Momentum take before undertaking any web project. - How do the different Momentum services work together?
A range of SEO services form the Momentum 4-step approach to beating your competitors and increasing
I have a blog, is there any point in my having a newsletter?
There is a fundamental difference between the average blog and a newsletter: a blog relies upon people visiting it to consume the information held there, whereas a newsletter is 'pushed out' to recipients.
Newsletters do not rely upon a person remembering to visit a site, and can be tailored to different segments of the customer base. For example, a newsletter list can be set up for people who are in contact, but haven't yet purchased, whilst another newsletter list can be created for established and long-term customers. This enables a business to create highly targeted messages, whilst a blog is consumed by everybody that visits the site, with no opportunity to easily control who consumes the information there.
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